I have to say this article I was quite impressed with as it goes over 6 no-brainer steps to take in order to grow your business through social media. I have covered these posts in many previous blog posts as well.
In a nutshell, in order for anyone to look at your business, you have to build influence, credibility and earn trust. Build relationships, and build your network/tribe. Consumers who check your business pages will check who you are and what kind of content you are sharing. They will even check who is in your tribe. Keep in mind that utilizing social media to grow your business is a gradual process and it requires you to be consistent. You have to keep sharing good, compelling and engaging content all of the time in order to build trust. Once your name is out there, and what niche you are influential in, everything else will follow.
In this cut-throat web world, you need to be active on social networks and opt for a smart strategy to stay in front of your customers. If there is little or no activity on your social pages, then it is most likely that you haven’t yet discovered how to [...]